Antiquity Blue Price in Kerala 2023 [updated list]

Kerala, located in southwestern India, is known for its lush greenery, serene backwaters, and exotic cuisine. It is also home to a thriving alcohol industry, with several popular brands of beer, wine, and spirits available across the state. One such popular alcoholic beverage in Kerala is Antiquity Blue – an Indian whisky produced by United Spirits Ltd (USL).

In this article, we will provide an updated list of Antiquity Blue prices across various volumes in Kerala as of 2023. We will also outline some key details about Antiquity Blue whisky for those not familiar with the brand.

An Overview of Antiquity Blue Whisky

Antiquity Blue is an Indian whisky produced by United Spirits Ltd (USL), which falls under the Allied Blenders and Distillers (ABD) group. It was first introduced in the year 1992 and is available in several variants, including Antiquity Rare Premium Whisky.

Some key features of Antiquity Blue whisky:

  • Type – Indian Whisky
  • Country of Origin – India
  • Alcohol by Volume – 42.8%
  • Manufacturer – United Spirits Ltd (USL)
  • Variants – Antiquity Blue and Antiquity Rare

Antiquity Blue has a smooth taste with hints of oak and vanilla. It is distilled multiple times to provide a refined blend that is popular across India, including the state of Kerala.

Now let’s take a look at the latest Antiquity Blue price list in Kerala.

Antiquity Blue Price List in Kerala (2023)

Here is an updated list of Antiquity Blue prices in Kerala across various bottle volumes as of 2023:

Brand Volume Price
Antiquity Blue 1000ml/1ltr ₹1800
Antiquity Blue 750ml ₹1400
Antiquity Blue 375ml ₹700
Antiquity Blue 180ml ₹350
Antiquity Blue 90ml ₹180
  • The most popular size of 750ml Antiquity Blue whisky costs ₹1400 in Kerala presently.
  • The larger 1-litre bottle is priced at ₹1800.
  • Smaller sizes like 375ml and 180ml are also available at ₹700 and ₹350 respectively.
  • The 90ml miniature bottle costs ₹180 currently.
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Prices may vary slightly across different shops, bars, and restaurants in the state. However, this provides a good benchmark for the prevailing rates in Kerala.

Factors Affecting Antiquity Blue Prices in Kerala

Several factors impact the pricing of Antiquity Blue whisky bottles in the state:

  • Taxes: High excise duties and other taxes imposed in Kerala significantly increase liquor rates compared to other states. Nearly 120% in taxes are levied, making alcohol quite expensive.
  • Import Costs: Antiquity Blue is produced in other parts of India, resulting in added import costs to Kerala. Transportation and logistics expenses are added to the pricing.
  • Brand Image: Antiquity Blue is an established premium whiskey brand. Its brand value enables it to be priced at a slight premium over competitors.
  • Elastic Demand: Consumers are willing to pay higher prices for reputed whisky brands like Antiquity. This allows retailers to mark up the rates.
  • Outlet Location: Prices are higher at bars, pubs, hotels, and airports due to added establishment costs. Retail liquor shops tend to offer slightly affordable rates.

Overall, despite the premium pricing, Antiquity Blue continues to be in high demand in Kerala due to its brand reputation and smooth taste. Consumers view it as an aspirational whiskey and a standard gift item for festive occasions.

How to Buy Antiquity Blue at Reasonable Prices in Kerala?

Here are some tips to buy Antiquity Blue bottles at the best rates in Kerala:

  • Opt for retail liquor outlets rather than bars or hotels for cheaper prices. Government-run Beverages Corporation outlets offer the lowest rates.
  • Buying larger bottles is economical due to lower per-ml pricing. Go for 750ml or 1 litre bottles.
  • Keep an eye out for periodic discounts, offers, and rebates at both online and offline stores.
  • Festive seasons like Onam often have promotional pricing on liquor that you can take advantage of.
  • Register for loyalty programs by retailers to avail of member-only discounts on products.
  • Online platforms offer convenience but compare across a few to find the best deals.
  • Purchase from duty-free shops at airports when traveling outside the state.
  • Check airport retail shops when arriving in Kerala from other states.
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With the above tips and updated price list, you can now easily purchase Antiquity Blue at affordable rates in Kerala. Remember to enjoy your drink responsibly!

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