Royal Stag Whisky Price in Uttar Pradesh 2023

Royal Stag whisky is one of the most popular whisky brands in India, known for its rich taste and affordable prices. In Uttar Pradesh, Royal Stag whisky is widely available across all major cities and towns. The prices in UP are similar to most other states, with minor variations depending on location and local taxes.

In this article, we will look at the latest Royal Stag whisky rates in UP for different pack sizes.

Factors Affecting Royal Stag Prices in UP

The prices of Royal Stag whisky in Uttar Pradesh are dependent on several factors:

  • State Excise Duties: Excise duty levied by the UP state government has a major impact on liquor prices in the state. An increase in excise duty directly results in higher retail prices.
  • Local Taxes: In addition to excise duty, local municipal taxes, license fees, and retail margins also affect the final price to the consumer.
  • Location: Prices are slightly higher in smaller towns compared to bigger cities like Lucknow and Kanpur where volumes are higher.
  • Retailer Margins: Retailers keep varying profit margins, depending on overhead costs and competition, which affects the retail price.

Royal Stag Price List in UP (750ml)

Here are the latest prices of Royal Stag whisky in Uttar Pradesh for a 750ml bottle:

City Price (INR)
Lucknow 580 – 610
Kanpur 600 – 625
Agra 610 – 630
Meerut 600 – 625
Allahabad 590 – 610
Varanasi 595 – 620
Aligarh 590 – 600
Bareilly 580 – 600
Moradabad 590 – 610
Saharanpur 595 – 615
Gorakhpur 590 – 610
Firozabad 580 – 600
Jhansi 575 – 595
Raebareli 580 – 600

As seen above, a 750ml Royal Stag bottle typically costs between Rs. 575 to Rs. 630 across most cities in Uttar Pradesh. The price range indicates the minimum and maximum prices in different retail shops.

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Lucknow, being the state capital sees the highest demand and volumes, which allows retailers to keep lower margins. Smaller towns see slightly higher rates due to lower sales volumes.

Royal Stag Prices in UP (375ml)

Here are the latest prices for a 375ml bottle of Royal Stag whisky in UP:

City Price (INR)
Lucknow 290 – 310
Kanpur 300 – 320
Agra 310 – 330
Meerut 300 – 320
Allahabad 295 – 310
Varanasi 300 – 315
Aligarh 295 – 305
Bareilly 290 – 300
Moradabad 295 – 310
Saharanpur 300 – 315
Gorakhpur 295 – 310
Firozabad 290 – 300
Jhansi 285 – 295
Raebareli 290 – 300

The 375ml pack is priced between Rs. 285 to Rs. 330 based on location. Being a smaller pack, retailers are able to maintain slightly higher profit margins compared to the 750ml pack.

Royal Stag Prices in UP (180ml)

Here are the prevailing prices for a 180ml bottle of Royal Stag whisky across Uttar Pradesh:

City Price (INR)
Lucknow 145 – 155
Kanpur 150 – 160
Agra 155 – 165
Meerut 150 – 160
Allahabad 145 – 155
Varanasi 150 – 160
Aligarh 145 – 150
Bareilly 140 – 150
Moradabad 145 – 155
Saharanpur 150 – 160
Gorakhpur 145 – 155
Firozabad 140 – 150
Jhansi 140 – 145
Raebareli 140 – 150

The 180ml mini bottle is ideal for gifting and trial purposes. Being the smallest pack, it sees the highest retailer margins and therefore has the widest price range from Rs. 140 to Rs. 165 across cities.

Price Comparison Between Pack Sizes

Here is a summary price comparison between the different Royal Stag pack sizes in Uttar Pradesh:

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Pack Size Average Price Range
180ml Rs. 140 – Rs. 165
375ml Rs. 285 – Rs. 330
750ml Rs. 575 – Rs. 630

As evident, the 750ml pack offers the best value for money, followed by the 375ml pack. The 180ml bottle has the steepest pricing.

State Excise Duty on Royal Stag in UP

The Uttar Pradesh state charges an excise duty of 130% on Scotch whiskies like Royal Stag. This duty is charged on the ex-distillery price set by the manufacturer. The ex-distillery price of Royal Stag is around Rs. 220 for 750ml.

Thus, on a 750ml Royal Stag bottle, the excise duty works out to Rs. 286 (130% of Rs. 220). This forms a significant component of the retail price to the end consumer.

Price Trends in the Last 5 Years

Royal Stag whisky prices in UP have seen gradual but consistent increases over the last 5 years in line with inflation and a rise in excise duties. The average price of a 750ml Royal Stag bottle has increased from around Rs.480 in 2018 to over Rs. 600 now in 2023.

However, Royal Stag continues to be an affordable whisky liked by consumers across all socio-economic strata. Its popularity has endured despite the price increases due to its brand image, smooth taste, and smart pricing strategy.

Price Forecast for 2023

Going by current inflationary trends and projections, the price of Royal Stag whisky in Uttar Pradesh is expected to increase at a rate of 5% to 7% in 2023.

This would translate into a price hike of around Rs. 30 to 40 on average for a 750ml bottle which can potentially be priced anywhere between Rs. 600 to Rs. 670 by the end of 2023.

However, Pernod Ricard India which markets Royal Stag may absorb some of the rising input costs to retain the brand’s competitive pricing in the regular whisky segment. The company is likely to drive higher volumes through promotional offers and discounts to balance pricing for consumers.

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Conclusion

Royal Stag continues to be a popular whisky choice among consumers in Uttar Pradesh due to its brand stature, heritage and affordable pricing. While prices have been increasing moderately in line with rising costs and taxes, strategic pricing policies by the producer have helped retain Royal Stag’s value proposition. With its smooth taste and smart marketing, Royal Stag is expected to maintain its widespread appeal in the largest whisky markets in India.

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